Gamers unlock their creativity using the Block Manager to build levels.
Contents
Welcome to the Party
Blankos Block Party will introduce the established gaming market to a new digital asset class. Third party gray markets that currently operate in the dark will be given a long-awaited spotlight. The value of digital assets will be captured by any gamer with access to a decent computer and time to exchange for value in the new digital economy. The ability to transfer the value you have created between games will become an expected feature and the pedigree of a gaming company will depend on its ability to provide trusted, open, and fully featured mechanics to support this. Items obtained by players will be stored on blockchains where a permanent, immutable record of each item will reside. Users will exchange and trade items, using their own or third-party wallets, on official and unofficial markets. Mythical Games’ Blankos Block Party will be one of the first opportunities for the mainstream gaming market to expose themselves to this new paradigm and it is shaping up to be a party no one should miss.
What is Blankos?
Blankos Block Party is a free-to-play open-world multiplayer game under development by a freshly formed game studio comprised of many industry vets, known as Mythical Games. Blankos is currently available only on PC, with future releases on console highly likely. Blankos started its life as a tech demo centered around easily digested chunks of content to highlight the power of Mythical Games’ engine and was slated for a late 2019 release. After a lengthy break, the project returned in 2020– reimaged as a pseudo MMO action-adventure explosion of ideas with a focus around true player ownership. Players can now explore a colorful and lively world full of player-built levels, collecting Blankos and items along the way that have verified ownership and control – by utilizing blockchain or distributed ledger technology to store the assets on-chain as Non-Fungible Tokens (NFTs).
The backbone of Blankos is the economic engine being developing behind the scenes. By fusing the EOS.IO technology stack with their own dGoods market standard, Mythical Games is creating a powerful engine that can place the power of NFTs into the hands of gamers around the world – as well as into the hands of developers working at household development studios. Access to player-owned economies like the one being developed for Blankos Block Party will be the path to mass adoption that many blockchain enthusiasts have been waiting for.
Blankos come in a sealed box with an issue number, artist, and description.
Who are Mythical Games?
Mythical Games is spearheaded by a team with significant experience delivering on ambitious projects like the one being developed here. The depth of the team includes former leading members of the Activision and Activision Blizzard teams, top contributors to the Skylanders project, as well as VPs and SVPs of companies including the likes of Zynga, Electronic Arts, and Telltale Games. Some of the projects worked on by members of this veteran team include World of Warcraft, Call of Duty, Minecraft: Story Mode, and even Guitar Hero (1). It is safe to say that the combined experience contained inside the walls of the Mythical Games studio is enough to warrant the attention and funding the project has received so far.
Mythical Games has managed to secure $35 million dollars in funding through a series of rounds, with the latest netting a cool $19 million. Developing an economic engine for a budding and barely understood technology is expensive, and the additional overhead of navigating financial regulations is sure to put a dent in Mythical Games’ coffer. The fact that Mythical has been able to raise multiple successful rounds shows confidence in the direction and progress the team has made so far. With Block.One and Galaxy Digital’s EOSIO Ecosystem fund as participants of various seed and Series A rounds, the EOS community is holding its breath – hoping the Mythical team can deliver on their vision – and finally get people using EOS.
Why Use EOS.IO?
It is no secret that a fair number of cryptocurrency users have been left with a sour taste in their mouth after discussing EOS or EOS.IO. The fact that Blankos is starting out on an EOS.IO sidechain is polarizing and overcoming this stigma will be something the Mythical Games team will need to tackle head on. So why did Mythical Games decide to develop their dGoods standard and their game engine using EOS.IO? The simple answer is that EOS in its current state can deliver on the philosophy that Mythical is guided by. By using a blockchain where transactions are near instant and fees are non-existent to the end user, Mythical can develop a standard that is compatible across multiple chains, including Ethereum, and that can deliver “large-scale, commercial, mass market uses cases. (2)” While some users might scoff at the mention of using EOS, most will be focused on the high-speed, user friendly experience and be unaware of the technical features underpinning their gaming experience.
dGoods is Mythical Games’ standard for NFTs and is blockchain agnostic.
How is Blankos Unique?
The market for NFTs is heating up. The Ethereum gas prices are boiling up too. With most of the NFT market volume taking place on Ethereum, $152,603,422 during 2020 (3), gas price has a large impact on the ability to list items for sale, adjust the price of their existing listings, buy an item, or even accept an outstanding offer on a good. Mythical Games shines because it identified this volatility in fees as something mainstream gaming companies will not tolerate, or risk introducing into their products. By deciding to develop their standard on EOS, where NFTs earned inside Blankos can be minted near instantaneously and for predictably low fees, they can develop an engine that can scale and be adapted to fit into the landscape that already exists in AAA gaming. Additionally, Mythical Games can hide the unnecessary complexity of blockchain from its players and slowly introduce them to the benefits that the technology provides them instead.
Creators can win scarce NFTs from contests like the 1/10 Hug House shown here.
Party-to-Earn
Blankos is best described as a play-to-earn game that leverages blockchain, rather than a blockchain game. The distinction seems subtle at first, but drives the entire advantage, and niche, that Blankos holds. Blockchain games of today are whale heavy, focus on RNG and high-priced pre-sales, and cater to early adopters willing to hold on and get out when the time is right. A few stand-out exceptions to this rule, namely Axie Infinity and The Sandbox, have escaped this early mindset and aimed for a radically different approach to gaming, known as play-to-earn. In the play-to-earn model, players trade their time and effort playing games for a reward of items or currency that they can exchange or sell on secondary marketplaces. Gamers from around the world contribute to the digital economy and are rewarded in the same way someone going to work at a 9-5 earns a wage. Blankos utilizes a play-to-earn model, but is designed to be a fun, AAA game first, instead of a game designed specifically for crypto gamers.
Sales of Blankos have totaled over $1.3MM, not including any item sales.
Fun First Design
Blankos focus on being a high quality – fun – game means the team is willing to toss aside aspects of game design that crypto gamers hold dear to them – namely, the Mythical Games team did not design Blankos to run entirely on a blockchain and only items themselves are stored on-chain. If Mythical closes shop, it is likely only the markets would remain functional. Additionally, access to the markets will probably be gated by KYC requirements since Mythical Games is designing an engine meant to unlock access to economies around the world, where there is varying and often strict KYC/AML laws.
KYC? Really?
Requiring KYC will be one of the largest deterrents that long time crypto gamers will see with Blankos Block Party. Like it or not for NFTs to truly enter the zeitgeist of today’s PC and console gamers, games and their economic systems will have to be designed in a way that adheres to the outdated and overarching laws of countries like the United States. While this fact is unpleasant, it is a reality and something and that will not stop most gamers from playing Blankos if they find it to be their kind of party. Since the official marketplace is planned to allow users to withdraw NFTs to their own personal wallets, the KYC requirements should not prevent users from exploiting the larger ecosystems of chains such as Ethereum, including accessing Defi products (decentralized finance).
Gamers complete activities and gigs to earn Moola that can be spent in the store.
Easing Player into Blockchain
Understanding how Blankos is designed for mainstream adoption starts with the account creation process. In most blockchain based games you need to create an Ethereum address before you can interact with them. Getting to the point of using the product already presents a significant hurdle. But in Blankos you have the same email sign up process that gamers have been used to for decades. Choose a username and password and Mythical Games creates an account for the user on their EOS.IO chain, without the user being aware. Rather than bogging the user down with technical jargon, or risking the user later losing their private key altogether, they are presented with the same easy process they have become accustomed to.
Once in game players can complete a growing number of activities, gigs and player designed levels that reward them with NFT items and Moola currency. You are not made aware that the items you receive are NFTs and sending a newly acquired item to your stash is quick and fee free – something current Ethereum users are not used to. Viewing your inventory or even picking up a new Blanko in the shop still might not clue a player in. Only once players stumble into their account info page will these see a string representing their address, tucked away out of sight. With the official market planned for this spring, there is not many other ways that players can currently get a glimpse into the dGoods underbelly – and for now they might not care!
Blankos sales vary widely with Boss Dino stacking over $500k in revenue (7).
Show Me the Moola
Play-to-earn is embedded into the Blankos gameplay loop at almost every level. Most activities as well as building levels will reward the player with Moola. Unused tabs for quests and events indicate that there will be additional ways to earn free Moola besides the few layers we get exposure to in Beta. Moola is an in-game currency that can only be earned and cannot be purchased; it is not a cryptocurrency. This contrasts with Blankos Bucks (Bbucks) which are purchased using fiat currency and cannot be earned. Players can purchase all types of unique items in the store using Moola. Some of the coolest items, like the hotdog backpack, are only obtained with Moola and will be highly sought after in the marketplace. Playing frequently so that you have enough Moola to buy new items each season will be a big part of sustaining Blankos daily active user count. It is unknown if Moola will reset each season or not, but it is likely most new features added to Blankos will also use this currency making it always in demand and possibly a deflationary currency for users.
Users can create races, collection, and shooting maps in the first Beta Season.
Scare City aka Scarcity
Provable scarcity is a large part of the value proposition for Blankos. Blockchain games offer players an experience centered around scarcity and Blankos presents a fresh twist on that design. Blockchain games featuring land ownership often limit the number of plots available and sell them in short, quick, sales. Collectable games such as Gods Unchained limit the number of packs or rarity of items created and players are subject to RNG when trying to collect the more desired NFTs. In both setups the value is in the scarcity of the items, and players know far in advance how many items will be sold, their price point, and when the sales will end.
Blankos does not follow this established scarcity play and instead has chosen a system designed around scarcity over time that they call relative scarcity. No land is for sale in Blankos and items you buy are never subject to RNG. Additionally, the items and skins are for the most part cosmetic and have limited impact on the balance of the game. Blankos will be season based with each season bringing a new batch of items and Blankos, and quests that could reward both. Most total supply numbers in Blankos will only truly be known when a season has ended, or the entire supply of an item have been distributed.
Most Blankos sold after the Founders sale range in total mint from 1k-5k.
Founders Keepers
The community was confronted with this difference in approach during the Founder’s sale in October 2020. Mythical Games chose not to disclose when the Founders sale would end, or what the supply cap for each type of pack was. Several players expressed concerns that there was no supply cap or that the sale would continue into the beta or even the official release. The dev team released a blog detailing their philosophy on scarcity and their design approach. In the post Mythical expressed that their reasoning for withholding the specifics of the sale was to curb a small number of buyers from buying the entire remaining inventory. By not disclosing the limits, the sale would be more organic and draw in more players over time. Mythical Games anticipates that by having used this approach “significantly less than 1% of the total player base by the end of 2021” will own a Founder’s Blanko (4).
Founder Pack Supply Caps:
Boss Pack — 3,500
Bite Me Pack — 4,500
Tako Pack — 5,500
Ice Pack — 6,500
The Founders sale was the only opportunity so far for players to obtain free Blankos Bucks. Each package included an amount of Blankos Bucks that was equivalent to the purchase price of the package ranging from 2500 Bbucks for the $24.99 Ice pack up to 15,000 Bbucks for the $149.99 Boss Dino pack. In essence each Founders pack purchased afforded the buyer double the value and was an amazing opportunity for early adopters to obtain some of the rarest Blankos that will be produced – as well as secure a large stack of Bbucks to spend.
The free Bbucks earned by players is likely to keep the initial economy flowing without anyone having loaded any additional funds into the game – a great way to build an established player base early on without requiring a continuous investment by those players. It is important to remember when looking at any sales data for Blankos that around $650,000 of free Bbucks is still in players hands when looking at only sales of Blankos. Since we cannot see the total sales of NFT items without a block explorer, we must assume some of the free Bbucks supply is still being held by early adopters.
| Total Revenue | $1,369,554.42 |
| – Founders Sale Rev | $1,018,474.42 |
| = Possible free Bbucks spent | $351,080.00 |
|
$1,018,474.42 |
| = Possible remaining Bbucks | -$647,394.42 |
Pay Me
The Founders sale was first come, first served, and used both BitGo for crypto and Paypal for fiat as payment options. Part of the mainstream approach for Blankos is enabling players to purchase NFTs using fiat and a variety of cryptocurrencies. Interestingly, the sale did not take EOS as a payment option despite the early buy in from Block.One. This is assumed to just be an issue with BitGo not taking EOS as a payment option rather than an intentional move to exclude EOS from the sale. The in-game store offers players only the option of spending Blankos Bucks purchased using fiat or spending Moola and does not currently offer buyers any way of spending crypto for additional Blankos Bucks. Mythical Games will likely include the same BitGo payment options provided in the Founders sale in their official marketplace when it launches this spring.
What are Thoooooose?!
Blankos come delivered in a shiny, I assume new plastic smelling, sealed box. Unboxing a Blanko allows you to permanently pick between three skill trees and level up the Blanko. Trading the Blanko will most likely preserve the skill tree and reset your level. Having an opened Blanko means you can never put it back into the box – EVER. It is possible that in the future Mythical could provide benefits to keeping your Blanko boxed and it is suspected that boxed Blankos will demand more resale value in the secondary market much like unopened toys do.
Since Blankos are functionally the same beside their level and skills, players will choose their Blanko based on what aspects of the Blanko are important to them. For sanity sake, we will not go in depth into every factor a player might consider, but this is an extensive list:
1. Mint Number
2. Supply Number
3. Coolness / Quality of Design
4. Opness / Function in Game
5. Lore / Lineage
6. Rarity / Liquidity
7. Completionism / Bragging Rights
8. Potential Profits / EV (Expected Value)
These rely on a player’s ability to verify them through a transparent block explorer- something Mythical Games has stated is planned along with their official marketplace.
Choosing the Blanko that speaks to you will be a unique experience for each player.
Determining the mint or supply number for an NFT is straightforward, but most of the other factors listed here are not as clear cut. If a buyer’s goal is to earn profits, many of these could be ignored altogether. Unlike collectibles, or some art, where there is little utility and a potential expected return can be roughly calculated, NFT game asset values are trickier to pin down. According to Andrew Steinwold this is due to The Promise Effect where “the more functionality an NFT has, the more the user expects from that asset, making the speed of the asset’s potential value accrual slow compared to assets with little to no functionality. (5)”
In an ecosystem where new quests, items, Blankos, features, or changes can be introduced it is harder for buyers and sellers to determine the true value of an item until the ecosystem the item exists in has matured to show the full potential of the asset. If Mythical Games adds functionality to existing features such as boxed Blankos, the value of existing NFTs need to be reevaluated to price in the new functionality. This gives NFTs in Blankos both a longer time scale on which to accrue value, but also subjects them to risks that they never see their full potential due to unforeseen circumstances.
Matty, who goes by @DCLBlogger on Twitter, developed a chart for determining the NFT price growth through various phases of Hype the project experiences on Twitter. According to phase 7 of his cycle there are two scenarios a project can experience that will determine if its price continues to accrue or starts to take a dive (6). If a project adds utility to the NFTs, in the way Mythical Games can do through patches or seasons, then the project can continue to see growth.
Matty’s NFT Twitter Hype Life Cycle is one indicator you can use to gauge the stage of a project.
Supply? What Supply?
The absence of concrete information on total supply of certain Blankos has shown to have an interesting effect on the perceived value of those Blankos. This is best seen with the high selling price of the South By South West (SXSW) Blankos on Opensea.io, produced at a Blankos demo event in 2019. Since the Blankos were redeemed from what are essentially high-quality baseball cards, the total outstanding supply of these Blankos is unknown and slowly growing towards their known supply caps. Despite these known unknowns, the price of these Blankos is in the thousands; not many can be found on the Opensea marketplace.
Only 47,666 total Blankos have been minted so far.
If Mythical Games continued to produce cards with redeemable Blankos at future event there could develop a thriving secondary market on Opensea and Ebay centered around these cards; The thought that the cards could even be available as packs in Walmart means there could be potentially thousands of cards floating out in the wild, waiting to be redeemed – and thousands of new customers waiting to find their way into Blankos.
Blending Value
One large feature that we know is coming to Blankos is Blending. In the Junction, the main hub of Blankos, you can find the blender, although it is not yet functional. It is suspected that players will need two Blankos to blend and as a result they will obtain a new skin. We do not know if the skin will always be the same or what the required resources will be. The Blankos could be burned in the process, or there could just be a cooldown or max blending amount per Blanko. The process could be free, require Moola, or even need Bbucks and in game activities to be completed before each blend.
What is known is that Blending will greatly impact the way collectors and players act in the game. Having more than one Blanko will likely be important to ensure that any new Blending added in future seasons can be completed without having to buy one off the secondary market. Blending is a way for artists to show their max creativity.
Much of the economy will center around the blending feature. It may be the main way for Mythical Games to drain Moola as well as excess items or Blankos out of the economy. If there is some sort of repeatable raid or large quest centered around it, we might see blending as a great way to keep a lasting community going even if development for the project slows.
The idea that new skins can be introduced or taken out of the blending feature at any time means that Blankos that might not be worth much now can easily become valuable in any future patch. This might help keep a base level of value for all Blankos and help prevent some Blankos from becoming more desirable than others.
Balancing Act
Maintaining balance in any persistent online game world is difficult. Items introduced through patches or expansions must impress new players and are often more powerful and impressive than their predecessors – an issue known as power creep. Blankos avoids this issue by not having visible stats on any NFT item and not selling anything that buffs or changing a player’s attributes; items in Blankos all behave slightly different from one another the way different brands of bicycles or skis might feel different to the user. This allows Mythical Games to tweak and adjust items, such as the floatyness of all backpacks, without upsetting users of one item, such as the Hotdog Backpack. If a change upsets one player, it is likely to upset them all and changes are mostly felt across the board. New items can be added by the devs without fear of their impact on the existing items – allowing the designers’ and artists’ creativity to flow unobstructed.
Just about any design you can think of might show up in Blankos – Even an eyeball with a bow.
Tis Always the Season
We can anticipate a wide variety of seasonal and random events in Blankos. Already in Beta there has been an event, contest or new items for Christmas, New Years, Valentine’s Day, and Chinese New Year. There is even an area for concerts built into the Junction that is not able to be entered. Each new season brings an opportunity for Mythical Games to completely change up the flow of gameplay, add new content, and redirect players’ focus.
There will surely be some seasons that stand out as favorites when looked back upon by players, making the items in those events valuable. Being able to play consistently will be something important for Blankos players and purchasing every item as it comes out will probably be the norm for many. Parents might have a hard time dealing with their Blanko obsessed children wanting multiple copies of everything that drops.
Is There a Community?
Mythical had more than 100,000 registered accounts at Blankos.com before the open beta. Their Discord currently sits at a strong 23,470 and over 3,300 were online as of this writing. Products with comparable funding and development teams in the blockchain space have similar numbers, showing strong interest in the project. Axie Infinity has 29,541 members with 2,500 online, The Sandbox has 24,835 members and over 2,200 online, while Decentraland has 12,241 members and 1,693 online.
Looking at the Twitter followers for these projects yields vastly different results. Blankos has 4,965 followers, The Sandbox has 69k, Decentraland has 64.6k, and Axie has 34k. Without knowing how these projects obtained their followers it is hard to say if Blankos low follower count is a sign of their lack of adoption so far within the crypto community, or just a byproduct of their low marketing efforts on the platform. It will be interesting to follow the number of followers Blankos gains during its approach to release to see if it can garner the same amount of attention on twitter that is has with the users of Discord.
Blankos has a comparable Discord community to established crypto gaming projects.
The Discord has peaks and valleys of activity centered around patches and hosted party events including streams will well-known Twitch personalities. The community building in the server is strong and enthusiastic about the game’s potential. A community site known as Blankos Junction has sprouted up as a result and can be used as a good gauge of how committed the current player base is to see the game succeed. As with many Betas, a vast majority of players are holding off on dedicating large amounts of time until they know items and progress will not be reset; seeing the activity leading up to release will give a better idea of if the game will come out of the gates strong or need time to pick up speed.
Mythical Games’ marketing team has shown a strong ability to pull in new players from advertisements on Youtube and Facebook. Turning on the faucet and cranking up these efforts could see the size of the community grow very rapidly, which is exactly what was seen during the transition from Alpha to Closed Beta. With the gaming market valued at over 162 billion in 2020 (8), the prospect of crypto gaming capturing a tiny fraction of the larger gaming audience over the next decade is promising to projects like Blankos riding the first wave of blockchain adoption.
Bbuckonomics
Bbucks is the stable currency of Blankos. It is purchased with fiat or cryptocurrency and is always at an exchange rate of $1: 100 Blankos Bucks. Purchasing Bbucks in bulk will net you a bonus that scales with the amount purchased with the highest bonus being 25% for the $100 package where you receive 12,500 Bbucks. Bbucks are not earned in game that we know of and items that are sold for Bbucks are not available for Moola, and vice versa.
The value of Blankos and items purchased with Bbucks will differ from the value of items obtained with Moola or through other means. Since the amount of Bbuck items is only limited by the amount of money a user spends, the total supply for items can fluctuate greatly each season. Moola and gameplay gated items are restricted by the players ability to earn enough Moola to purchase the item before it cycles out of the store or their Moola is reset – if it does in fact reset.
Play-to-earn players will need to sell or trade the items they obtain to get Bbuck items if they do not want to spend their own money. This could create a situation where certain farmable Moola items because the de facto exchange currency for the play-to-earn side of Blankos’ economy. Figuring out which item may become the standard could be a large opportunity for a market maker. Level creators will also participate in this game loop, likely selling some of their rewards from producing well liked levels to support their future purchases in the marketplace.
Each new season will bring new opportunities to drain or add Bbucks to the economy. New premium features could be introduced that create a constant downward pressure on the supply, or features could be added that increase the supply through new means to earn Bbucks. Taking advantage of buying Bbucks in bulk may be important to shield oneself from any fluctuations in the perceived value of Bbucks over time.
Buying a Blanko is as easy as clicking Purchase. Maybe a bit too easy.
Where is the Market?
A commonly asked question in the Blankos Discord is when will the official market will be released. Mythical Games has frequently stated that the market, and a tool to explore the items on their chain, should be available this spring. With no current way to trade items, it is tough to see the perceived value of the existing Blankos in the ecosystem.
Releasing the market alongside the games official release would be an interesting way to ensure the market is received with a general level of enthusiasm and would help give every long-term player of the game an opportunity to nab any hard-to-find items. Releasing the market in Beta might be disrupting or upsetting to the larger audience if they arrive later and find many rare items have been tucked away in cold storage, never to see the light of day.
Delving into the support site of Blankos reveals that the plan is to allow the market to give free and open access to players. Users will likely be able to withdraw NFTs from the market to their own wallet, and the market will be available everywhere that Mythical Games is legally allowed to provide it. Mythical Games has stated that they are going to support third party markets as well if they pass their yet unknown sniff test. How the market is designed will have a large impact on whether Blankos is able to capture the attention of the larger cryptocurrency community or if it finds itself upsetting a rather vocal crypto community, if the market is too restrictive.
Stacking Blankos has multiple meanings…
Howdy Partners
Blankos presents an opportunity for game developers and artists to leverage the legwork that Mythical Games is doing in designing this scalable digital economy. Working with Mythical Games and their engine means the ability to leverage industry knowledge and license an economic engine for their own games. This will foster an ecosystem of games that share the same dGoods standard. Mythical could become the industry gurus of mainstream blockchain adoption through digital game economies.
Artist royalties are also being directly built into Blankos’ market. Famous artists such as Dan Lish and Pete Fowler will see transparent payments flowing from the market directly into their addresses. The idea that Mythical can expand these partnerships to include any brand or person is powerful and tackles a major issue that artists face today – securing fair and reasonable contracts with their clients. By building royalties into the dGoods standard Blankos can be a platform for artists to express themselves by designing unique Blankos and accessories that they will see immediate profits from. Possibly even players will one day could create their own Blankos and enable a truly player owned economy.
What if it is a SCAM!
Abandoning the project would be a death wish for Mythical Games, and something no one with any financial stake in the company’s future projects would want to see. Likewise creating a game where the items were not actually stored on a blockchain or where players were not given control of access to those assets would be an extremely negative mark on Mythical Games. It would cast a shadow over their overarching goal of providing a liquid and easy to use standard for developers around the globe. There is always the inevitability that Mythical Games closes the doors on Blankos, but with an economy that allows for the NFTs to be stored in your own private wallet, the potential to create additional value for the NFTs far into the future still exists. Physical Toys, spin-offs, Defi products, and more can result from the Blankos brand. Mythical Games is also subject to any legal issues that could arise from government or court actions taken against the company, but the true ownership over items makes this fear less credible than with a normal mainstream gaming company like Electronic Arts.
Blankos has the 7th highest all-time NFT sales volume when compared to Ethereum crypto games, not including item sales. This includes all Bbucks and fiat spent.
Is ThIs FaLlGuYs?
Blankos falls into two distinct buckets – a game with blockchain, and a AAA game. Looking at Blankos’ competition within the blockchain realm is relatively easy since only a few projects have the funding or development backing that Blankos has. But when we look at how Blankos compares to games in the wider mainstream market, we find that Blankos true competition is every game released by a major game studio in 2021 that has a similar demographic of players. With a considerable marketing budget, a development team with experience managing mega sized live products, and a kickass game with vibes like Little Big Planet on an acid trip, the potential player base for Blankos is monumental.
An Industry Example
Blankos is a way for Mythical Games to educate the mainstream gaming market on how to safely and positively interact with blockchain and true player ownership – before unleashing future flagship products. Mythical Games can slowly introduce new aspects of the technology to users without the fear of users making critical mistakes or being scared off by the complexity. They can be the industry beacon for other developers and for regulators to see that giving players access to the value they create in digital economies is a positive thing and something to embrace.
TLDR;
Blankos are a new type of toy wrapped in a new type of game. They are a unique shape, they have a unique attitude, and they have a unique way of being collected by players. Blankos is the beginning of a new brand for Mythical Games, a pioneer in the mainstream adoption of NFTs and a company with the resources and drive to bring blockchain gaming to the masses. The combination of a seasoned development team, the vision to bring open, liquid digital economies to developers around the globe, and the passion to bring it all together means that anyone devoting their time or energy to following Blankos is likely to see one heck of a block party.
*All views represented here are my own and in no way are to be interpreted as financial advice. Cryptocurrencies and investing are risky, and any financial decisions should be reviewed with a professional financial advisor. I own a large amount of Blankos and am a moderator for the project, but none of the information here was obtained through my role in that project and I was not paid or encouraged in any way to write this by Mythical Games.
Sources:
- https://venturebeat.com/2019/11/20/mythical-games-raises-19-million-for-blockchain-based-games-with-player-owned-economies/
- https://blankos.com/faqs/
- https://nonfungible.com/market/history
- https://blog.blankos.com/creating-digital-scarcity-for-mass-market-games
- https://andrewsteinwold.substack.com/p/-the-promise-effect-why-functional
- https://twitter.com/DCLBlogger/status/1360742373240676353
- Scuffle#1886 – Discord
- https://www.mordorintelligence.com/industry-reports/global-games-market
- https://public.tableau.com/profile/felblob#!/vizhome/BlankosBlockPartyAnalysis2_13_21/SalesRevinUSD
